“Etiquette” is originally a French word which means a “label”, representing the ceremonials of the royal court. Once those ceremonial rules had been adopted by the court of Vienna, that the word “etiquette” became widespread in German, Polish, Russian and other languages. Nowadays, etiquette means the rules of courtesy and politeness adopted in a particular society. Along with this word, the words “regulation” and “protocol” are used to denote the set of adopted rules determining the order of any activity.
The word "protocol" (from the Greek. Protókollon) has a long history, it is the result of communication between people of different countries and nationalities for many centuries. Renowned French diplomat Jules Cambon writes: “The protocol rules now seem somewhat old-fashioned, but not to comply with them is as silly as not to take off your hat when entering a church or shoes when entering a mosque ... In fact, not everything is so bad in these solemn trivia”.
With its solemnity, the protocol attaches greater importance to the events held, ceremonies and documents signed and causes them greater respect.The protocol is an important part of diplomatic practice linked with history, royalty, religion, culture and language. The protocol involves etiquette on a local and international scale and the practice of good manners on a daily basis. It evolved as a result of old traditions when in the early days of civilization hospitality was extended to an arriving guest. Today it is particularly important because it not only covers the ceremonial rules that are followed during official functions and how to behave on these special occasions, but it also provides a set of established rules of courteousness that are to be respected in society.
The protocol rules are also observed in relations between businessmen, including between partners from different countries. This is a business protocol - the rules for organizing various events in the implementation of business contacts. Business etiquette is the established rules of conduct in the field of business and business contacts. It is a more rigid regulation and priority of subordination over the gender differences of employees and their age. Most of the rules of civil, business and diplomatic etiquette are identical, but among officials, the rules of diplomatic and business etiquette are observed more strictly because their violation damages the reputation of the state or institution.
The hierarchy of principles of etiquette is:
1. Status (position, rank): in business etiquette, privileges in exchanging greetings are given to a person of higher status (position).
2. Age and sex (in the case of a small difference in the age of people, the advantage is given to women, but if the difference is large and it is about communication between a young girl and an elderly man, then the man has the advantage).
Knowledge of the issues of psychology and ethics of interpersonal and business relationships well helps to make well-considered decisions that ensure the achievement of goals, as well as navigate the difficult world of people communication.
Politeness involves, above all, a greeting. Forms of greetings vary from country to country. But with all the variety of greetings, international etiquette is basically the same: when meeting, they wish each other well and well-being, success in work, good morning, afternoon and evening. Therefore, the following etiquette rules regarding greetings should be followed:
1) it is necessary to greet, regardless of the relationship between people, whether they sympathize with each other or not;
2) first greet incoming;
3) it is not necessary to shake the hand, and if there are several people in the room, then it is not necessary at all.
4) of etiquette are: noisy, unrestrained greetings. It can be a simple gesture, a slight smile expressing respect.